What you’ll take away
- 80/20 account quick scan: Find the real bottlenecks in 10 minutes (and what to ignore)
- AI quick wins: Sharpen Responsive Search Ads, campaign creation, Spot issues early
- Reduce waste: Brand exclusions, negative keywords, keyword match types
- Demystify PMax vs. Responsive Search Ads: Read channel signals and derive simple next steps
- 14-day plan: Weekly routine and checklists that prevent to-do overload
Who it’s for
Marketing generalists, founders, and owners in services, local business, B2B lead gen, or light e-commerce short on time, with some Google Ads experience and looking for structure & priorities over trial-and-error.
Requirements
- Website or E-Commerce store
- Google account (free)
Agenda (45–60 min)
- Reality check & 80/20 quick scan
- Live build: Setup in 2 minutes with Cloudginny (4′) + manual variant (short)
- Structure & themes: small, clean ad groups
- Reduce waste: brand exclusions, geo hygiene, negative
- Understand PMax: read channel signals → one concrete action
- Safe testing & simple measurement: mini experiment
- Q&A + “Failure Clinic”
Bonus for participants
- Starter pack: 80/20 checklist, prompt cards, negative-keyword seed, 14-day plan & 30-min routines, Cloudginny limited offer
- Recording & slides
- Optional: 15-min audit slot for your setup
Important
You can implement everything in Google Ads yourself. We’ll show Cloudginny as a shortcut (co-pilot), not as a requirement.
Language: German (slides available in English upon request)
Format: Live online
