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From 0 to First Lead in 14 Days: Google Ads Starter Playbook for SMEs & Startups (Live Build)

What’s it about?
A hands-on live webinar for teams without a big marketing setup. In the session, we’ll build a working starter campaign in just 2 minutes with Cloudginny and show you how to realistically generate your first qualified lead within 14 days on a small budget. No hype, no jargon. Just what works right away.

Friday, September 5, 2025, 10:00–10:45 AM (CEST)

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What you’ll take away

  • Clear roadmap: From goal & offer to the right campaign type (Search / PMax-Light)
  • Live Build: Campaign built live in 2 minutes (Cloudginny) + manual alternative in 5 steps
  • Budget cage: Brand exclusions, location hygiene, daily budget, call times
  • Pain-free tracking: “Okay-without-code” conversion (thank-you page/call) for week 1, with upgrade path later
  • 14-day plan: Daily checklist (15 min/day) to provoke your first leads instead of just hoping

Who it’s for

Owners, founders, office managers in services, local business, B2B lead gen, or light e-com. Anyone who wants to start without an agency.

Requirements

  • Simple landing page/offer page
  • Test budget €300–500
  • Google account (free)

Agenda (45–60 min)

  • Promise & framework (5′)
  • Live build: Setup in 2 minutes with Cloudginny (4′) + manual variant (short)
  • Budget protection: the 5 most important levers (10′)
  • Tracking & first optimizations in week 1 (10′)
  • Q&A + “Failure Clinic”: fixing typical beginner mistakes live (10′)

Bonus for participants

  • Starter pack: Checklist, text templates, negative keyword seed
  • Recording & slides
  • Optional: 15-min audit slot for your setup

Important

You can implement everything tool-agnostic. We’ll show Cloudginny as a shortcut (co-pilot), not as a requirement.

Language: German (slides available in English upon request)
Format: Live online